public relations

The Grim Impacts Of The Coronavirus On The Music Industry

The past month has taken a toll on many industries, and the music business is…

Long Live The Press Release [REBOOT]

Some may question the relevance of the press release in the digital age, but when…

What United Airlines Should Have Done And What They Need To Do Next

By now this subject has reached all levels of sensitivity as more and more facts…

Why I’m Always Going to Practice Public Relations

There are a lot of functions in the world of Public Relations, but the part…

PR Tip: How To Recover From An Epic Fail

Ouch Steve Harvey, that was pretty embarrassing! In case you missed it: comedian, actor, game…

Create Your Own Media Magic

Gini Dietrich, founder and CEO of integrated marketing communications firm, Arment Dietrich and author of…