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How To Reach The Millennial Women Online

According to research from SheKnows and Harris Interactive, 79% of women ages 25 to 54 used Facebook regularly, compared with a  35% who said they regularly visited YouTube, 30% who said the same of Pinterest, 22% for Twitter, and just 13% for Instagram. Millennial women tend to follow more brands than their older counterparts and these younger women were also most likely to say they cared about getting feedback on the social content they produced themselves. “Women are really using social networks to help build their identities,” said Samantha Skey, chief revenue officer at SheKnows. “They’re looking for feedback and validation—concepts that extend …

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How To Get Started On Building Relationships With Social Media

The best way to engage on social networks is by building relationships. Social media is an engagement tool that can be used to boost your brand reputation. Actually, as a brand, you can’t afford NOT to leverage social media to building rapport with your clients and followers. Social media allows you to open dialogue with hundreds, to thousands and millions of people, and if you can build a mutually beneficial relationship with your followers it will help increase word-of-mouth marketing. The chances are, they may not remember that they became your follower, but if you constantly interact with your followers, and consistently deliver value, …

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Pauleanna Reid Appears On MTV To Talk About Her Battle With Mental Illness

FOR IMMEDIATE RELEASE TORONTO, ON (Feb. 12, 2013)—Motivational speaker, image consultant and nationally published journalist, Pauleanna Reid, appeared on MTV Impact to talk about her battle with depression and anxiety.

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LDATD Engages Gabriel PR for PR & Social Media Program

FOR IMMEDIATE RELEASE The Learning Disabilities Association of Toronto District contracts Toronto PR firm for public relations and social media services TORONTO, ON (June 15, 2011) – The Learning Disabilities Association of Toronto District (LDATD) will be seeing many changes over the next few months. With the help of Gabriel Press and Relationships (Gabriel PR), a boutique PR & Communications firm, the LDATD has begun to incorporate social media and media relations into its communications plan.

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