online pr

Understanding Digital Marketing Transformation

It’s one thing to stay on top of trends, but the process of transformation is where many brands can get tripped up. Achieving a unified definition on ‘digital’ alone, has proven to be a great challenge among brand leaders. So we know the first step in digital marketing transformation will require that all leaders are on the same page in regards to what it is, what’s involved, who is responsible for which pieces and what the intended outcomes are. eMarketer defines digital transformation as: The process by which business leaders harness the capabilities and advances of emerging technologies to digitally …

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Gabriel PR Makes 2 Big Announcements for 12/12/12

FOR IMMEDIATE RELEASE TORONTO, ON (Dec. 12, 2012)—Gabriel PR, a boutique PR agency serving clients in Canada and the US, made two milestone announcements today; in line with the 12/12/12 date at 12pm.

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